Lapland’s indigenous people are called Sami (pronounced Sar-mee) and around 20,000 live in Swedish Lapland along with 120,000 reindeer and 65,000 snowmobiles!

The semi-nomadic lives of the Sami are inextricably linked to the reindeer and with 2000 years of tradition behind them, their influence and customs are still much in evidence today. Any trip to Swedish Lapland will no doubt be touched by the Sami to some degree.

Take a visit to a reindeer farm and be taught how to drive a reindeer sleigh; share a hearty dish of reindeer stew at a wilderness camp or simply listen to generations-old stories told by a brightly dressed Sami in a traditional tent or lavvu. A fascinating addition to an authentic Lapland experience.

Reindeer sledging and Sami camp excursion at the ICEHOTEL»